More about Artshare: An integral part of this project is that each shareholder determined the value of the work he owns. If a shareholder had no interest in the project as a conceptual work of art, he could have returned the Artshares for $10 each. Conversely, a shareholder also could choose to frame and display the work purely for its physical and conceptual properties.
Adding complexity to the issue is that the market value of an Artshare could have exceed the $10 return value. In one case, an Artshare was sold on a secondary market for an amount higher than the 2004 return value.
This project was designed to be more accessible and nonexclusive than traditional gallery-based work, which is one of the reasons it is distributed online. A conceptual completion of the project will take place when/if Shares are returned in 2004. If you would like to collect a piece of the Artshare project, there are a limited number available.
The 1999 Artshare Series IPO sold out on May 4, 1999 due in part to an article that appeared in BusinessWeek. More information is available on the original site including Frequently Asked Questions.